The Origins of REALNEO
Office of Citizen
Rest in Peace,
In 7th Year, REALNEO.US Surpasses 500K Annual Unique Visitor and 1 Million Annual Page Visit Levels
Submitted by Norm Roulet on Fri, 11/19/2010 - 04:15.
Based on Google Analytics of realneo.us traffic, we are now at a level that exceeds 500,000 unique visitors and 1,000,000 page visits per year, and both metrics have been growing steadily for as long as we have tracked our web traffic metrics... so expect realNEO.us to exceed 1 million hits per year forever hereafter. By how much we exceed these metrics, with what growth rate for the future, is up to our members and community who create the content here that now attracts over 1,000,000 reads a year.
What is certain is that realNEO is the greatest social media success story in the region and probably throughout the state of Ohio, and quite special and unique in the world... and growing in relative global importance, as well.
Relative to other web portals of all sorts, in Northeast Ohio and statewide, we are certainly communications and community leaders valued by many clusters of interests worldwide (about 73% of realNEO traffic originates in the United States, and the remainder is international).
In this update to the 2010 REALNEO.US Annual Report, I am featuring compete.com analytics of the past year of realneo.us traffic, as measured by their methodologies (which are US-only and derived via proprietary methods, but consistent for all websites presented and so comparable), versus dozens of other websites of important organizations and initiatives in Northeast Ohio and Ohio, organized in interesting categories.
I have not tried to be exhaustive but have covered broad territory of interest to our members and readers, well represented in our content. Feel free to go to compete.com and try other comparisons and report any interesting findings relative to realNEO or otherwise of interest about Northeast Ohio - there is great insight to be found through such comparative analyses.
When I founded realNEO.us, I proposed to leadership of most of the organizations represented in these analyses that we most work openly together as a community, and leverage open source information technology as a community, to transform the region into a rewarding new economy era. RealNEO.us has stayed open and true to that vision and promise, and is transforming the regaion and the world, while these analyses show leaders of other organizations have largely failed to achieve traction and value from social media. I suppose NEO leaders hope to serve the community's information needs via tweets and Facebook, as they are failing to use the WWW well.
From my first posting on realNEO.us - http://realneo.us/node/1 - October 7, 2004:
Perhaps now, into 7 years later, NEO community leaders should revisit the realNEO development plan and consider how they may join real leaders in the realNEO community in transforming the region via our new economy revolution, enabled via realNEO.us..
The lack of collaboration in support of realNEO.us in the Northeast Ohio economic development community has harmed our regional competitiveness, and delayed development of realNEO.us. What community leaders have thrown at citizens in response - largely in attempted competition against realNEO.us - has cost citizens dearly, and failed. A great example of that was Voices and Choices... an opportunity forever lost.
Now, realNEO.us attracts traffic comparable to the city of Cleveland - far beyond Cleveland City Council and other area cities - and we are growing as the region is shrinking.
Even compared to some of Ohio's greatest treasures - like the Cleveland Orchestra, Cleveland Museum of Art, Cleveland Museum of Natural History and Cleveland Botanical Gardens - realNEO.us attracts more consistent global traffic, with better trends for the future.
In a class that defies categorization, but is often compared to blogs, realNEO.us stands alone. Our traffic is more in the league of the top print publications in the region, which are of course heavily funded and well staffed commercial operations that together spend $ millions a year on their virtual community presences.
Most of the organizations presented in these analyses spend large amounts annually developing and maintaining their web presences... versus realNEO.us, which is owned and operated by a cooperative of members (and all are welcome), funded by donations from members, and operated with the barest-boned of budgets, and so is sustainable and powerful.
It is interesting to reflect on what would have been if realNEO.us had been embraced as the platform for Jump Start, or even just supported with content by their leaders... and for Voices and Choices, as was the obvious choice... and for many other portals we have influenced and inspired along the way... if bloggers in the region had developed their content on our open source, open membership platform for this community, rather than whatever commercial blogging package they locked themselves into... if more regional politicians, community leaders, entrepreneurs, and representatives of our many community development organizations had joined realNEO.us, along the years, and shared their plans for the region with our community here... and it is interesting to reflect on when they will join realNEO.us, as we continue to grow.
If the leaders of Northeast Ohio had embraced real change and realNEO, rather than fight against our community along the way, we would have more traffic at realNEO than Cleveland.com today. And that is the primary reason we do not have more traffic than Cleveland.com today, being their predatory business practices influencing bad leaders in the region AGAINST POSITIVE CHANGE.
Wouldn't want to risk hurting the circulation of our precious dying Plain Dealer, as we build the new economy that replaces that disaster...
And, according to compete, we grew over 100% last year while Cleveland.com barely grew 10%. The writing is in the spreadsheets.
The fact is, now in our 7th year, realNEO.us will continue to grow in traffic, membership, importance and value to this community and the world, forever and ever, and for our community leaders to deny that fact is complete ignorance, disrespectful of citizens at many levels, and reprehensible.
Thank you realNEO.us members for staying active with this community and making us what we are today, which is the dominant virtual community of our physical community.
Now to put in place and promote more new, better leaders of our region, to replace those still failing us today, so the region may have as bright a future as does realNEO.us.